Social Media is a new approach to reaching your target audience via the Internet. It includes a number of online marketing tactics, techniques, networks and tools that help to create, monitor and monetise online conversations that are taking place on the Internet about your organization, its products and services.
The technologies and sites that make up this new medium are evolving quickly and changing the way that most of us use the Internet.
- Why Social Media: People communicate, network and socialise online. Entering forums, social networking sites and getting established in social book marking websites is a lot more difficult than it seems. Normal marketing and advertising rules do not apply and communities are sensitive to their unique code of conduct that needs to be respected at all times.
Social Media is increasingly important in an online marketing mix as they attract a large number of users exposed to content sometimes not accessible via search engines. In order to reach this audience you would require a deep understanding of the modern social environments online. ShakerMedia offers to represent brands in social media and Web 2.0 platforms.
- What we do:
- Social Network Creation.
- Identify and Negotiate Blog Sponsorship.
- Submission of articles / press releases in all languages to leading online and offline media outlets.
- Submission of articles / press releases to social book marking sites.
- Generation of over 500 votes per submitted article on social book marking sites.
- Creation and maintenance of client RSS news feeds for distribution.
- Creation and updating blogs for clients.
- Submission of article on syndication sites.
- Regular postings under old accounts on forums with clients signatures on all posts
- Comments on client related blogs with clients anchor text.
- Pod casting - Recording, editing, and distribution
- Blog Editorial - writing, editing and publishing
- Targeted comment and feedback campaigns
- Tracking: ShakerMedia will outline all activities in the last month, along with URLs and statistics, if available. This will be augmented by online reputation reporting. Here, using a third party tool, ShakerMedia will provide you with regular reports which will give you information on what conversations your users are having about you on the internet.
- Why ShakerMedia: ShakerMedia have a great understanding of what is needed to drive top quality, highly convertible traffic to their client's destination. We're a small agency, fully attuned with the latest online marketing techniques that are needed to progress in this ever changing
wired world that we operate in.
